Privacy Policy

This Privacy Policy explains how By Rachel Hart ("the Site," "we," "us," or "our") collects, uses, and shares personal information when you visit our website, use our services, or make a purchase through our online store.

In this policy, "you" and "your" refer to anyone who visits our website, interacts with our services, contacts us, or buys products from our store.

By accessing or using our website and services, you confirm that you've read and understood this Privacy Policy and agree to your information being collected and used as described. If you don't agree, please don't use our website or services. This policy should be read alongside our Terms of Service and Transactions Policy.

Updates to This Policy

We may revise this Privacy Policy from time to time to reflect changes in our operations, legal obligations, or data practices. Any updates are posted on this page with a revised date, and where required we'll take additional steps to notify users of significant changes.

Collection and Use of Personal Information

To run our website and provide our services, we collect personal information from different sources, depending on how you interact with us. We may use this information to:

• Provide products and services
• Process orders and payments
• Communicate with customers
• Improve our website and services
• Meet our legal obligations under UK law
• Keep our platform secure
  
  

The Types of Personal Information We Collect

Information you provide directly. While using our website or services, you may share:

• Full name
• Email address
• Phone number
• Billing address
• Shipping address
• Payment confirmation details
• Account login information
• Customer support messages
  
  

Some features rely on specific information to work properly. If you choose not to provide it, certain services may be unavailable.

Information collected automatically. When you visit, we may automatically collect some information through technologies such as cookies, pixels, and similar tools, including:

• Device information
• Browser type
• IP address
• Network details
• Website usage activity
• Interaction with pages and services
  
  

This helps us analyse performance and improve the experience.

Information from third parties. We may receive information about you from providers that support our operations, such as:

• E-commerce platforms like Shopify
• Payment processors handling transactions
• Marketing and analytics providers
• Shipping and fulfilment partners
  
  

Payment providers process payment information such as card or bank details directly to complete transactions. All of it is handled in line with this Privacy Policy.

How We Use Your Information

Providing services. We use personal data to process orders, manage accounts, arrange shipping, handle returns and exchanges, and communicate about purchases. These activities may also relate to our Return & Refund Policy and Shipping Policy. Shopify may process certain data to support checkout under its own policies.

Marketing and advertising. Where permitted or with your consent, we may send marketing messages by email, SMS, or other channels, and we may use data to personalise ads and improve campaigns on our website or third-party platforms.

Security and fraud prevention. We may use personal information to detect suspicious activity, prevent fraud, and protect our services and users. Keeping your account credentials secure is your responsibility — if you suspect unauthorised access, contact us straight away at support@byrachelhart.com.

Customer support and improvement. We use personal data to answer enquiries, provide assistance, and improve our services.

Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies. They help us improve functionality, remember your preferences, analyse usage, and enhance performance.

We also work with the following third-party services, which may collect data about your behaviour on our website:

• Google Analytics, to analyse website traffic and visitor behaviour
• Google Ads, to measure the performance of our advertisements and show relevant ads to users who have previously visited our website

Further details about Shopify-related cookies are available on Shopify's official website. Most browsers accept cookies automatically, but you can change your settings to disable or remove them — bear in mind this may affect certain website features. Our website doesn't currently respond to "Do Not Track" signals.

Sharing of Personal Information

We may share personal information with third parties where it's necessary to run our services, including:

• Payment providers
• Shipping and logistics partners
• Customer support providers
• Analytics services
• Marketing partners
  
  

We may also disclose information where required by law, legal process, or regulatory authorities, including under UK law, and within our organisation or with affiliated entities where needed for business operations.

Third-Party Websites

Our website may link to external websites or services. We aren't responsible for the content or privacy practices of third-party sites, and we recommend reviewing their policies before interacting with them.

Children's Privacy

Our services aren't intended for anyone under 16, in line with UK GDPR requirements. We don't knowingly collect personal data from children; if such data is identified, it can be removed at the request of a parent or guardian.

Data Security and Retention

We put appropriate technical and organisational measures in place to protect personal data from unauthorised access, misuse, or loss. That said, no system can guarantee complete security. We keep personal information only as long as needed to:

• Maintain accounts
• Provide services
• Comply with legal requirements
• Resolve disputes
• Enforce agreements, including our Terms of Service
  
  

Your Privacy Rights

As a UK resident, you have rights under the UK General Data Protection Regulation (UK GDPR), including:

• Access to your personal data
• The right to request deletion of your information
• Correction of inaccurate data
• Data portability in certain cases
• Restriction of processing
• Withdrawal of consent where applicable

You can unsubscribe from marketing messages at any time using the link in our emails. Please note that transactional messages about your orders may still be sent.

Exercising your rights. To exercise your rights, contact us at support@byrachelhart.com. We may ask you to verify your identity before processing a request. Authorised representatives may act on your behalf where the law allows.

Complaints

If you believe your personal data has been processed incorrectly, you can contact us directly at support@byrachelhart.com. As a UK resident, you also have the right to lodge a complaint with the Information Commissioner's Office (ICO), the UK's independent data protection authority, at ico.org.uk.

Data Processing Location

Personal information collected through our website may be processed and stored in the United States. By Rachel Hart is operated by a US-based company. Any transfer of personal data outside the United Kingdom is carried out in line with applicable UK GDPR requirements, so your data stays protected.

Contact Information

Shop Name: By Rachel Hart

Company Name: Sa Collective LLC

Company Registration Number: 42-3368597

Business address: 25 Prospect St, Watertown, Massachusetts 02472, United States

Warehouse Address: Building 4, 4th Floor, 58 Baiye Road, 523000 Guangdong, China

You can also reach us directly through our Contact page.

Email: support@byrachelhart.com

Tel: +44 7445 183951

Customer Service Hours: Monday to Friday: 9:00 AM – 6:00 PM (GMT)

Saturday and Sunday: Closed

We aim to respond within 24 hours on business days.